Orange City Council invites locals to join the convoy and pledge to keep their rigs dirty, rather than washing them. Figures show that daily water consumptions are at the lowest ever and it is with this sensible approach to a serious situation that we can take the next step.
To kick start this challenge, Orange City Council has launched a calendar with a twist. Driving Dirty 2020 is a limited edition ‘dirty’ calendar that showcases members of the community with their dirty rigs. It is hoped that the community will jump on board with the initiative, join the convoy, and know that we as a community are sensible enough to poke fun at ourselves while we deal with a serious situation.
‘Driving Dirty 2020’ is available for purchase for $5 from the Orange Civic Centre and the Visitors Information Centre. All proceeds will be donated directly to assist with bushfire relief. But get in quick as they won’t last long and once they’re gone there won’t be a re-print.
Orange City Mayor Cr Reg Kidd said he hopes to see far more dirty cars driving around town.
“Although it’s nice to have a clean car, it shouldn’t be our number one priority at the moment. A little bit of dirt never hurt anybody and we want to encourage Orange residents to consider skipping their next wash so we continue to save all the water we can.” Cr Reg Kidd.
‘Driving Dirty 2020’ is part of a much wider campaign. Facebook users may start to see a series of social media clips posted onto Council’s social media pages over the next month. These clips are designed to also add a sense of light-heartedness to the situation but still convey a strong message.
Orange City Council thanks the community of Orange for playing their part in saving our water and making every drop count. Don’t forget to use our hashtag #drivingdirty2020 and continue to only use our water when needed.